Psycho Bunny
A tennis-court activation for Psycho Bunny. The crest on every ball, shot like a lookbook.
Intent
A tennis-court activation for Psycho Bunny. The crest on every ball, shot like a lookbook.
Psycho Bunny took its crest to the tennis court for a summer activation in Montreal. Branded balls, racket bags, the bunny mark on everything.
I shot it the way the brand sells: playful, clean, a little preppy. Product details close, the court as a set, the pieces styled instead of documented.
A tight set for the brand's social and campaign channels, a sport activation that reads like a lookbook.
Creative direction
01Photography
02Post-production
032025
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