Sephora Canada

OBJECTIVE:

Sephora Canada needed employer brand content for their Life at Sephora initiative in Quebec. The campaign supported recruitment efforts and showcased the culture inside Sephora stores. I directed photography and video with a two-person crew, capturing team interactions, store environment, and the people behind the brand.

The content was built to reinforce Sephora Canada's positioning as an inclusive workplace across their recruitment and employer branding channels.

RESULT:

  • Hero image used on Sephora Canada's official LinkedIn announcing their Forbes recognition as one of Canada's Best Employers for Diversity 2023

  • Photography and video directed with a two-person crew across Quebec Sephora locations

  • Content deployed across Sephora Canada's employer branding channels supporting their DE&I recruitment initiatives

Team

Videographer: Leslie Woods
Editor: Miguel Barbosa

SERVICES:

Photography / Video / Creative Direction

VIDEO

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