Amazon Affiliates

Intent

Amazon built a holiday house for its affiliate creators in two cities, styled down to the details that read as the season without a caption.

Amazon briefed a holiday house of brands for its affiliate creators, built as pods, with the products spotlit and the logos legible. It went up in Montreal and Toronto, the same build twice. I shot the set pieces as objects and the creators using them, so a brand could be picked out of any picture.

Creative direction01

Photography02

Post-production03

2024