Bus.com

Bus.com needed marketing content that matched their brand tone: open, friendly and approachable as well as hard working, diligent and genuine. A shoot was setup with a chartered bus with employees to simulate key moments of their audience journey and key features of their buses.

A man in a gray suit shakes hands with a man in a white uniform outside a grey bus, with the man in the uniform smiling. The bus has large black and white lettering on the side.

A man in a gray suit shakes hands with a man in a white uniform outside a grey bus, with the man in the uniform smiling. The bus has large black and white lettering on the side.

Empty bus interior with black seats and grey headrests, windows on the side, and overhead lighting.

Empty bus interior with black seats and grey headrests, windows on the side, and overhead lighting.

Man with glasses and beard sitting on a bus, looking out the window with a laptop on his lap, and smiling women in the background.

Man with glasses and beard sitting on a bus, looking out the window with a laptop on his lap, and smiling women in the background.

A man with dark hair, wearing a black suit and white shirt, places his suitcase in the overhead compartment of a bus or train. Other passengers are seated in the background.

A man with dark hair, wearing a black suit and white shirt, places his suitcase in the overhead compartment of a bus or train. Other passengers are seated in the background.

A man in a suit smiling while seated on a bus or coach with other passengers, one of whom is looking at a phone, against a background of city buildings

A man in a suit smiling while seated on a bus or coach with other passengers, one of whom is looking at a phone, against a background of city buildings

People sitting close together in an indoor setting, with one person wearing a dark suit jacket and another in a white blouse, surrounded by others in casual and formal attire.

People sitting close together in an indoor setting, with one person wearing a dark suit jacket and another in a white blouse, surrounded by others in casual and formal attire.

A man in a gray suit with a white shirt and brown shoes standing inside a bus, holding a small rolling suitcase, with a seated woman in black behind him and bus controls visible in the background.

A man in a gray suit with a white shirt and brown shoes standing inside a bus, holding a small rolling suitcase, with a seated woman in black behind him and bus controls visible in the background.

Two men smiling and showing each other their smartphones in front of a bus, with one man wearing a casual white shirt and the other in a suit. The bus door is open behind them.

Two men smiling and showing each other their smartphones in front of a bus, with one man wearing a casual white shirt and the other in a suit. The bus door is open behind them.

A smiling man with a shaved head and beard, wearing a white long-sleeve shirt with a light blue sweater tied around his shoulders, standing in front of a black and white bus with orange and gray stripes.

A smiling man with a shaved head and beard, wearing a white long-sleeve shirt with a light blue sweater tied around his shoulders, standing in front of a black and white bus with orange and gray stripes.

A man sitting in the driver's seat of a bus, smiling and looking at his phone, while another man in a suit shows him something on his phone. The bus's dashboard and steering wheel are visible, and a small fan is mounted near the window. A reflection

A man sitting in the driver's seat of a bus, smiling and looking at his phone, while another man in a suit shows him something on his phone. The bus's dashboard and steering wheel are visible, and a small fan is mounted near the window. A reflection of the smiling man is seen in the rearview mirror.

A smiling man is driving a bus, sitting in the driver's seat with his hands on the steering wheel, looking at the camera.

A smiling man is driving a bus, sitting in the driver's seat with his hands on the steering wheel, looking at the camera.

Row of empty airplane seats with black fabric upholstery and silver frames in an aircraft cabin.

Row of empty airplane seats with black fabric upholstery and silver frames in an aircraft cabin.

Group of diverse young adults sitting on a bus, friends laughing and talking, enjoying a lively conversation.

Group of diverse young adults sitting on a bus, friends laughing and talking, enjoying a lively conversation.

Three people standing and smiling next to a large bus with the word Renault on its side, on a paved sidewalk.

Three people standing and smiling next to a large bus with the word Renault on its side, on a paved sidewalk.

A man in a gray suit pulls a small rolling suitcase, standing next to a smiling woman in a white blouse and black pants, in front of a large bus on a city street.

A man in a gray suit pulls a small rolling suitcase, standing next to a smiling woman in a white blouse and black pants, in front of a large bus on a city street.

Empty bus interior with rows of black seats, large windows, and overhead storage compartments, during daytime.

Empty bus interior with rows of black seats, large windows, and overhead storage compartments, during daytime.

A black backpack with a side pocket, hanging next to a power outlet strip with one empty socket, attached underneath a dark, textured fabric-covered surface.

A black backpack with a side pocket, hanging next to a power outlet strip with one empty socket, attached underneath a dark, textured fabric-covered surface.

A white and black Autocars Gaudreault bus parked on a city street, partially blocking the view of a man in business attire walking on the sidewalk, near a building with large windows, a logo with a large 'W' and a billboard with a phone icon.

A white and black Autocars Gaudreault bus parked on a city street, partially blocking the view of a man in business attire walking on the sidewalk, near a building with large windows, a logo with a large 'W' and a billboard with a phone icon.