Brand activation photographer · Montréal · Sponsor programs & launches
A decade of activations for American Express, Nespresso, TAG Heuer and Uber Eats, from the F1 paddock to the Jazz Festival.
5.0 on Google · 51 reviews · 130+ projects delivered
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What clients say
“Nico's work is always outstanding. He is a pleasure to work with and his photos and video present our events and products so beautifully.”
“Ovarian Cancer Canada strongly recommends working with Nicolas. He delivered beautiful photo and video content that perfectly captured our charity event.”
“Man these are incredible. Thank you again for everything yesterday.”
Selected work
Common questions
Event photography documents what happened. Activation coverage argues what the brand meant by being there: the shot list starts from the sponsorship story, and the brand moments are planned before the doors open. The frames are finished to campaign standard, ready for press and paid.
Yes, sponsor programs inside larger events are a core part of the work: hospitality suites, branded moments, athlete appearances, and the room itself. The brief is the sponsor's story inside the bigger event. Access, timing, and approvals are coordinated with the organizers in advance.
A week is enough for most single evenings, once the run of show and key moments are shared. Multi day programs deserve more, so the coverage plan can follow the full arc. Last minute asks happen in this business, and I say yes when the calendar allows.
The plan does the heavy lifting: brand moments, key guests, and sponsor placements are mapped before anyone arrives. On the floor I work quiet and close, directing only when a frame needs it. Guests keep their evening, and the coverage still reads as the brand.
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Send the brief and the rough timing. I reply within one business day with a clear next step.
Or write directly: nico@nicolasabou.com
Or call: +1 514 226 7699
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